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Annual Workshop – October 22-24, 2013 (Exhibit days Oct. 22 and 23 only) Atlantic City Convention Center         
Workshop 2013 will offer more than 200 learning opportunities, including returning favorites like the larger Group Sessions seminars and the more intimate Learning Labs and Action Labs, as well as new features and innovative programming. Training will include methods to help schools use their limited resources more efficiently, ways school districts can become environmentally and financially sustainable, and strategies on becoming more effective school leaders. Attendees listing includes all Attendees, Sponsors, Exhibitors and Speakers. 

Vendor set up day is Monday – October 21 – 7:30 a.m. – 7:00 p.m. More Workshop information can be found at www.njsba.org/workshop


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Wednesday, October 23 • 11:00am - 12:00pm
Why School District Public Relations?

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Times have changed. Education reform movements, school choice, private schools, homeschooling, charter or magnet schools, voucher programs and online courses are all contributing to the discussion on public education. There is more need than ever fro school districts to tell their story and infuse public relations into district operations. This session will discuss what public relations means for districts and why it deserves ongoing, focused attention. The presenter will also provide an overview of PR components and activities and identify public relations opportunities that can be employed throughout the year.

avatar for Lana Mueller

Lana Mueller

Operations Manager, Lawrence Twp Public Schools
Lana Mueller is an Operations Manager in the Superintendent’s Office of Lawrence Township Public Schools in Lawrenceville, NJ. Her responsibilities include connecting the dots of district operations as well as internal and external communications and public relations. Follow her on Twitter @lanacmnj.

Wednesday October 23, 2013 11:00am - 12:00pm
Room 417 Atlantic City Convention Center